Now in the printing industry, digital printing is more concerned by everyone. In this field, many enterprises that fail to pass the standard are thinking about transformation because of strict environmental protection. The transformation of enterprises is also for the development of enterprises, in order to get a share in the new industry. How can we stand out in the industry?
The more important affirmation is the quality of the product. Of course, speed and service are also important points for customers.
In fact, many domestic manufacturers have digital printing machines, but high-speed digital printing machines are relatively few. How can we improve the speed and save time in production?
01 Digital printing technology review
Digital printing is a new printing technology that uses the pre-press system to transfer the graphic information to the digital printing machine directly through the network. Digital printing is relative to traditional printing. Traditional printing is analog printing, which is printed with a plate, while digital printing is digital printing, which is printed without a plate.
Traditional printing process includes design > manuscript review > film production > Print > Check > Verify > Print > finished product, while digital printing process includes design > Manuscript review > Print > Finished product. Because digital printing does not require plate making and start-up costs and has a shorter production time, it is particularly suitable for short plate printing, and the unit printing cost of short plate printing is lower than that of traditional printing.
According to the different printing principles, digital printing technology can be divided into contact electrostatic imaging printing technology and non-contact inkjet printing technology.
Electrostatic imaging printing technology mainly includes dry toner electrostatic imaging technology and indigo electronic ink printing technology based on electrostatic imaging principle and liquid electronic ink technology.
Inkjet printing technology mainly refers to direct inkjet printing technology, and based on the inkjet printing principle of Landa nano image printing technology and blanket transfer technology.
02 Comparison between digital printing and traditional printing
The Indigo e-ink digital press and the Landa Nanoimage press both use a blanket transfer technology similar to the offset press, and both call themselves digital color offset presses, invented by Banilanda, lined up.
Indigo Digital printing machine was launched for 30 years, and Landa Digital printing machine was also launched for 10 years. Everyone claims to be able to match the printing quality and speed of the offset press, but the offset press is standing there silently, willing to do the ceiling of digital printing comparison.
As early as around 2000, digital printing entered the domestic printing market with the mission of subverting or even replacing traditional printing. Every year, digital printing occupies the C spot in exhibitions, forums and topics. More than a decade has passed, let alone replaced traditional printing.
Among all printing fields, the advertising industry has the highest proportion of digital printing, only 40%; Second, commercial printing must not exceed 10%; In recent years, print-on-demand publishing printing is in full swing, like pigs flying on the wind, but digital printing accounts for far less than 10% of the publishing and printing; Digital printing accounts for less than 2% of packaging printing.
According to the annual verification data on the scale and structure of the domestic printing market by printing enterprises of the National Press and Publication Administration in 2019, the market size in 2019 was 14,561 trillion yuan, and the number of enterprises was 27,805.200, among which there were 6,750 digital printing enterprises such as commercial express printing/image output, joint printing/digital printing plants, and end customers/printing centers. Sales revenue is 80 billion yuan. Market share 5.5%; There are 180,000 graphic and text express printing enterprises, with sales revenue of 100 billion yuan. The combined sales revenue of the two companies was 180.2 billion yuan, with a market share of 12.4 percent. The two companies have 186,750 companies and a market share of 67.2 percent. Digital printing is still a younger brother.
Innovation direction of digital printing technology
Bannilanda invented e-ink digital printing machine and nano-image digital printing machine for 20 years in a row. He is not called the father of digital printing. Israeli scientific research is quite prominent in the technical industries of genetics, computer science, optics, engineering and so on. In terms of the printing industry alone, Indigo, Landa, Highcon, Scodix and others are all from Israel and are all oriented towards the digitalization of printing. Indigo and Landa’s digital printing presses are needless to say. Hetec uses laser technology and DART technology to achieve digital plate free cutting and indentation in post-pressing cutting, while Segodi uses inkjet technology and cold stamping technology to achieve the application of digital plate free local UV and stamping to improve efficiency in post-pressing UV and stamping.
Both e-ink digital printing machine and Landa nano image digital printing machine are the organic fusion of two mature technologies, creating a new category or a new trajectory. This is a very important method and source of innovation, and it is worth investing time and effort.